Hear that? It’s the subjective gasp that inevitably accompanies the reveal of any new kit design. It’s been almost five years since our first kit was released, so an update was well overdue. As you’ll see, the 2020 Carbon Addiction kit is completely different to the original. We were keen to do that, really just … More 2020 Carbon Addiction Kit – Available Now
Look, I’m not poor. But nor am I rich. In a sport where holding on to the bunch is a key survival strategy this is proving something of a problem right now. You see, my current carbon steed is approaching 5 years old. It’s a great bike, versatile, comfortable to ride, fast(ish). We’ve travelled 30,000km+ together … More Keeping up with the peloton
You know when you flick through old photo albums, and are embarrassed at what your folks had you wearing back when you were a kid? Well, national federations and pro cycling teams are just as culpable in my book. And you don’t have to look very far to see why. This sport we love has … More (Fashion) Crimes against humanity.