Eurosport’s Carlton Kirby was back to his best during the Stage 1 team time trial at Tirreno-Adriatico. Commenting (positively) on the hugely simplified 2016 Androni-Sidermec team kit this is what he had to say about the old one: “It used to be ‘give me a tenner and you can have your logo on our jersey.’ Really, it … More Classic Cycling Quotes #128
“Fundamentally my job is to display the sponsor’s logo as predominantly as possible, preferrably crossing the line with my hands in the air.” Mark Cavendish.
The Tour has fluffy lions and flowers. The Thuringen Rundfarht in Germany has, well, beer. Who needs Moët on the podium?! Adam Hansen would surely approve…
So GreenEDGE won the kitchen sink in Ballarat. Again. Clearly this is bloody good news for the caravan king, Mr Gerry Ryan. And, frankly, who can begrudge him? He’s put so much into our sport over so many year. He deserves every success that comes his way. But as we reflect on the events of … More GreenENVY
As you may already know, Wiggle, the UK-based online behemoth, are now co-sponsoring a Pro Women’s team with Honda. They’re also beginning to stage major sportifs on the other side of the world, like the Bendigo Belter held late last year. And, as of this week, Wiggle’s main rival, Chain Reaction, has announced it will … More Cyber giants enter the real world
At the risk of stating the bleeding obvious, cycling is expensive. For individuals, yes. But even more so for teams. Which brings us swiftly to the topic of sponsorship. And the never-ending tension between desperately needing money to succeed, and selling your souls to the corporate devil. Where do you draw the line? The history … More The money cycle
Carbon Addiction 